• Opening November 2026
  • Rajasthan · UP · Haryana

A disciplined JLG lender, built to originate for banks.

Gramo Fin extends micro-credit to first-time women entrepreneurs in rural and semi-urban India — with multi-layer underwriting, geotagged field controls and board-level governance from day one.

Company snapshot

Commercial launch
Nov 2026
Delivery model
JLG
Initial equity
₹2 Cr
Committed follow-on
₹3 Cr
Sponsor group turnover
₹500+ Cr
₹1,081.7 CrYear 5 loan book (projected)
3.85 lakhYear 5 borrowers (projected)

01 / Company

Snapshot & backing

A Delhi-based MFI focused on the socio-economic empowerment of women, led by an experienced executive team and commencing operations across Rajasthan, Uttar Pradesh and Haryana by November 2026.

Core product focus

Micro-credit delivered strictly through the Joint Liability Group model, for first-time creditworthy women micro-entrepreneurs in rural and semi-urban centres.

Capital backing

₹2 Cr initial equity from promoters and the Kothiwal Family Group, with a committed ₹3 Cr follow-on infusion to support multi-year scaling.

Institutional sponsor

The Kothiwal Family Group is an established regional conglomerate running institutions in higher education, healthcare and financial services.

02 / Operating model

Enhanced JLG operating model

Social collateral from 5-member mutual-guarantee groups, combined with rigorous credit appraisal and mobile-enabled field controls.

A woman weaving an embroidered fabric on a handloom
30 daysto a geotagged utilisation check
  1. 1

    Group formation

    Self-selected solidarity groups of five women peers. Centres are created with strict cross-guarantee screening.

  2. 2

    Compulsory group training

    Multi-day CGT covering loan terms, centre rules and financial literacy before any disbursement.

  3. 3

    Centre meetings

    Disciplined bi-weekly or monthly routines with digital attendance and instant collections logging.

  4. 4

    LUC & monitoring

    Mandatory geotagged Loan Utilisation Check within 30 days, confirming credit is deployed into revenue assets.

Geotagging & biometrics

GPS-tagged centres, biometric thumb verification and photo uploads of assets.

Automated compliance

Real-time CRIF/Equifax pulls, debt-cap checks, IVRS updates and grievance logging.

Cloud architecture

Bank-grade encryption, automated backups, tiered access and a 99.9% uptime SLA.

Omnichannel collections

Dynamic QR codes, BBPS, UPI payment links and WhatsApp reminders.

03 / Risk governance

Underwriting that prevents over-indebtedness

Prudent credit underwriting

  • Credit bureau scrub. Real-time automated verification against Equifax and CRIF High Mark.

  • Income assessment. Cash-flow appraisal keeps EMIs well under 50% of monthly household surplus.

  • Demographic filtering. Residence stability checks and mandatory spouse or guarantor KYC.

Field oversight & auditing

  • Dual verification. Loan Officer appraisal, then independent Branch Manager pre-sanction check.

  • Post-disbursement audit. Geotagged LUC uploaded within 30 days of payout.

  • Internal audit wing. Surprise centre audits and quarterly reviews reporting to the Board Audit Committee.

Audit Committee

Reviews internal audit findings and ATRs across all branches and hubs.

Risk Committee

Portfolio quality, PAR, liquidity, ALM mismatch and state-level regulatory risk.

Nomination & Remuneration

Executive compensation, board composition and KMP appointments.

RBI Fair Practices Code and MFIN Code of Conduct are integrated into core business applications.

04 / Five-year outlook

Disciplined portfolio compounding

Business plan projections. ₹ in crore.

3.85 lakhactive borrowers by Year 5up from 20,160 in Year 1
161brancheswith 805 field executives
₹1,081.7 Crloan outstanding by Year 5from ₹100.8 Cr in Year 1
MetricYear 1Year 2Year 3Year 4Year 5
Branches215171111161
Field executives105255355555805
Active borrowers20,16066,2401,35,7202,39,4003,85,380
Disbursement131.0299.5454.6678.11,148.1
Loan outstanding100.8272.9445.5667.21,081.7
Disbursement vs portfolio Disbursed Outstanding

05 / Leadership

Led by 17+ years of microfinance practice

Sudhanshu Shekhar

Sudhanshu Shekhar

Promoter & Chief Executive Officer

Over 22 years of senior managerial experience, including 17+ years in microfinance across direct MFI and BC operations. Leadership roles at Humana Financial Services, M-CRIL, BASIX Microfinance, Intellecap, Kas Foundation and GE Capital; extensive BC track record with IDBI, Yes Bank, CSB Bank and Jana SFB.

PGDRM (XIM Bhubaneswar) · BA (JNU) · PGCPIB Investment Banking (IIM Indore)

Village women sitting in a circle for a group meeting

Who we lend to

Every loan starts with a circle of women who back each other.

Groups meet, train and repay together, turning small loans into lasting enterprises.

Partner with Gramo Fin

Business Correspondent partnerships for banks and SFBs.

A high-quality originating pipeline backed by institutional equity sponsorship. Active BC pipeline with Yes Bank, Jana SFB, CSB Bank and Utkarsh SFB.

Schedule a partnership call+91 93109 39791
VisitDLF Prime Towers, Okhla Phase-I, New Delhi
Writeceo@gramofinance.com